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Sponsorships

West Ham

We’re proud to see our name on the shirts of this prestigious Premier League football club. The partnership has given us huge worldwide exposure and as of February 2021, Betway are the Hammers longest running shirt sponsor.

Leicester City

Ahead of the 2019/20 season, Betway proudly became global betting partner of Leicester City who boast one of the richest and most storied histories in English football including one of sport’s most memorable title wins ever in 2015/16.

Brighton & Hove Albion

In 2019, Betway became exclusive global betting partner of Brighton & Hove Albion. 2020/21 saw the Seagulls play their 4th consecutive season in the Premier League, firmly establishing their status in the world’s most popular league.

Cheltenham

The Cheltenham Festival is the highlight of the National Hunt season and, starting at the 2015 festival, Betway became sponsors of one of the most prestigious races on the calendar. This championship contest over fences and a distance of 2 miles has a roll call of great winners including modern legends Sprinter Sacre and Altior, with Put The Kettle On the winner of the most recent renewal in 2021.

Grand National

The Grand National Festival at Aintree is one of the biggest and most anticipated fixtures of the National Hunt season. As ‘Official Betting Partner’ of the three-day festival we are proud to sponsor accompanying Grade One races including the Betway Bowl.

All-Weather Championships

As part of our continued commitment to British and Irish horse racing, in 2016, we became category sponsors of the All-Weather Championships encompassing the Sprint, Middle Distance and Marathon categories of the Championships, including the Betway Easter Classic on Good Friday.

Ninjas in Pyjamas

Betway was the first major bookmaker to launch a dedicated eSports portal back in 2015. Our record sponsorship deal with Ninjas in Pyjamas, one of the most renowned professional Counter-Strike teams in the world, gives fans the opportunity to get closer to the players than ever before.